Monday, December 1, 2014

“Chromebooks to US schools popular than iPad ‘- NU.nl

This reports Financial Times based on figures from market researcher IDC .

The last quarter bought American schools for their students at 715 500 Chromebooks. The number of schools was selling iPads during the quarter, according to IDC at 702,000.

This is Google with a market share of 27.2 percent still on a narrow third place in the American educational market. Apple operates with iOS devices and Macs combined 30.9 percent of that market, Windows is still the market leader with 39.5 percent.

It is the first time that Google sells more than Apple in the education market . There is measured at primary, secondary and higher education.

According to IDC, Apple should primarily be concerned. The increase in sales of Chromebooks would be detrimental to the iPad. Especially the low cost of a Chromebook play a role; $ 200 compared with around $ 379 for the cheapest iPad Air. The fact that Chromebooks have a hardware keyboard and the iPad do not play according to IDC, a role.

The market researcher points to the waning growth in tablet sales in general and iPad sales in particular. According to Earlier research ICD shrinks the number of iPads sold this year, 12.7 percent compared to last year. This decreased iPads sold was also in the most recent quarterly Apple to see all back.

Eight reasons why the iPad sales collapses

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